Kelly Bittner Visual Design ⁞ Minneapolis

- welcome -

I'm Kelly Bittner, a Visual Designer with over 13 years’ experience in brand development, web design, and graphic design. It’s an honor to be entrusted with a business's brand and visual identity. I love working with clients to find the best design solution for each unique project, and the satisfaction of crafting or coding it into existence. Let's connect and design something beautiful together!

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marin

BRAND DEVELOPMENT
BRAND IDENTITY
WEB DESIGN
PRINT MARKETING

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marin

BRAND DEVELOPMENT

Marin Plastic Surgery was a new partnership of two established surgeons in the northern Bay Area. The scenic surroundings inspired a natural color palette and beachy imagery, while the logo evolved from the curves of the hills and shoreline. Messaging is warm, welcoming, and always professional.

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marin

BRAND IDENTITY

With the logo and colors finalized, new brand identity was created to project a warm and professional brand. Business cards, appointment cards, and letterhead were all letterpress printed with envelopes to match.

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marin

WEB DESIGN

A landing page with a brief introduction to the business and doctors, in place leading up to the opening of the new medical practice.

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marin

TRIFOLD BROCHURE

Promotional brochure with overview of services and introduction to the practice and doctors. Messaging is welcoming with approachable, encouraging language to minimize potential intimidation for first-time patients.

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ambiance

LOGO DESIGN
BRAND IDENTITY
WEB DESIGN
WEB DEVELOPMENT

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ambiance

LOGO DESIGN

As a growing business, Ambiance Home Staging already had an excellent reputation for beautifully staged homes. Their brand identity needed an upgrade to match the aesthetic of their product and the sophistication of their clientele. A flowy custom "A" paired with clean lettering creates the right balance of modern elegance and traditional, while rose gold sparkles against a hardy gray.

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ambiance

BRAND IDENTITY

Building from the new logo and colors, we expanded Ambiance's brand identity to include letterhead and envelopes, business cards, and hang tags for their furniture inventory.

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ambiance

WEB DESIGN

The newly branded color palette elevates the level of sophistication for this clean and intuitive website. The team and their range of award-winning work are highlighted with playful, approachable language, and the star of the show is the gorgeous photography of their beautiful work.

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ambiance

WEB DEVELOPMENT

A new and fully responsive Wordpress site featuring a portfolio of numerous photo galleries, some simple animations, and a news & announcements board. Built in 2018, the site was customized from an existing template to keep costs low, using HTML and CSS.

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amazon

ART DIRECTION
DESIGN
PRODUCTION

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amazon

ART DIRECTION

As Art Director for Amazon Gift Cards, I managed the design, production, and deployment process for multiple gift card formats in six international markets. Concepts began with teammates and freelance illustrators and were developed into on-brand designs, then adapted and coded for email, mail, and print & fold formats, as well as cross-site and offsite marketing.

artwork provided by Endless.com

illustration by Rachel Riordan

illustration by Sean Michael

illustration by Rachel Riordan

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amazon

BEFORE & AFTER

With the opportunity to redesign the generic gift card suite, I chose to simplify with the "a/smile" logo that was rarely used at the time. The flat certificate-style print format was updated to a clean print & fold layout, the dated email template was modernized and offered in black or white, and the striped plastic card was replaced with eye-catching black. These designs still frequent Amazon's Best Sellers lists today.

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amazon

DESIGN & PRODUCTION

Endless.com was Amazon's former fashion retail site for high-end shoes and hangbags. As part of their design team, where I used photo post-production and typography to create beautiful product imagery for use on the website, emails, and print mailers. My HTML and CSS skills were also put to work, designing and coding multiple weekly marketing emails.

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valley

BRAND DEVELOPMENT
BRAND IDENTITY
ILLUSTRATION
WEB DESIGN
WEB DEVELOPMENT
PRINT MARKETING

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valley

BRANDING & IDENTITY

Valley Medical & Wellness specializes in pain management and addiction medicine, two very difficult conditions. Our goal was toTo inspire hope and joy for patients facing a long road to recovery. We, we chose bright colors and custom illustrations, as stock photography simply wouldn’t cut it. Cheerful characters enjoying favorite activities convey motivational messaging, and the logo's simple sunrise symbolizes hope and renewal.

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valley

WEB DEVELOPMENT

Co-developed with Keith Bittner, a new responsive site in Joomla CMS via custom-built template. Features include newsfeed, chat interface, and multiple slideshows that rotate seasonally. Original build in 2014; updated and managed through 2020.

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valley

WEB DESIGN

A clean and simple website in bright, cheerful colors with custom icons and illustrations. Multiple slideshows featuring happy characters engaged in seasonal sports and activities offer an inspiring message for pain and addiction patients.

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valley

BUSINESS CARDS

Bright and memorable business card suite, including individual team member cards, generic office cards, and reverse-colored appointment cards.

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valley

FLYERS

Marketing flyers featuring branded illustrations to promote seasonal specials and special events. Used for print and featured online.

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valley

TRIFOLD BROCHURE

Promotional brochure highlighting services, conditions treated, and a clinic overview. Custom illustrations and graphics used to illustrate their medical approach and methodologies.

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smooth system

BRAND IDENTITY
WEB DESIGN:
B2C & B2B
PRINT MARKETING:
B2C & B2B

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smooth system

BRAND IDENTITY

The Smooth System hair removal leaves clients feeling more confident and sexier in their own skin, and we developed their brand identity to ellicit that feeling. Strong, sexy images representing new target demographics were set against rich silver and gold, with bold, succinct messaging.

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smooth system

WEB DESIGN: B2C

The Smooth System website was split up to address two audiences: direct consumers and business providers. The landing page is the customer-facing section, with an introductory message for all. These pages describe the product benefits and how it works, with a national directory to locate providers.

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smooth system

WEB DESIGN: B2B

The business-to-business portion of the site continues with consistent branding but speaks directly to potential business partners. Emphasizing exclusive benefits like reaching new clients and increasing revenue, it also highlights services like training & marketing and details how to get started.

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smooth system

PRINT MARKETING: B2C & B2B

Promotional bBrochures were created to address both audiences. A standard business-to-consumer B2C trifold, shown here, highlights the product's unique abilities and how it works, with before & after photos. A square business-to-business B2B trifold (featured on the first slide) describes benefits for business partners, including unique demographics and monetary growth.

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invites

TYPOGRAPHY
GRAPHIC DESIGN
PRINT DESIGN

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invites

WEDDING INVITATION SUITEGRAPHIC DESIGN

A smaller and more personal project, this custom wedding suite is both formal and playful. Elegant lettering and ornamental flourishes give nod to the 19th-Century Victorian venue, while mixed typography and a bright orange stripe add a bit of whimsy. The invitations were letterpress printed and include response postcards, handmade envelope liners, and tented table place cards.

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invites

WEDDING INVITATION SUITEPRINT DESIGN

A smaller and more personal project, this custom wedding suite is both formal and playful. Elegant lettering and ornamental flourishes give nod to the 19th-Century Victorian venue, while mixed typography and a bright orange stripe add a bit of whimsy. The invitations were letterpress printed and include response postcards, handmade envelope liners, and tented table place cards.

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invites

WEDDING INVITATION SUITETYPOGRAPHY

A smaller and more personal project, this custom wedding suite is both formal and playful. Elegant lettering and ornamental flourishes give nod to the 19th-Century Victorian venue, while mixed typography and a bright orange stripe add a bit of whimsy. The invitations were letterpress printed and include response postcards, handmade envelope liners, and tented table place cards.