- welcome -

I’m Kelly Bittner, a Digital Designer creating cohesive brand experiences and digital solutions, from websites and campaigns to full visual identities. I thrive on solving complex design challenges and translating ideas into polished, practical results.

I’ve partnered with organizations at every stage, from startups to global brands, combining strategy, design, and execution to deliver consistent, high-quality work.

I’m seeking full-time opportunities in the Twin Cities and want to connect with you. Let’s bring your brand to life!

I’m Kelly, a Digital Designer creating cohesive brand experiences and digital solutions. Let’s connect and bring your brand to life!

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ambiance

role: Freelance Designer
  • LOGO DESIGN
  • BRAND IDENTITY
  • WEB DESIGN
  • WEB DEVELOPMENT

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ambiance

LOGO DESIGN

Ambiance Home Staging had built a strong reputation for beautifully staged homes, but their visual identity needed to better reflect the quality of their work. A custom “A” mark paired with clean typography created a modern, elegant feel, while a refined palette of rose gold and deep gray reinforced warmth and professionalism.

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ambiance

BRAND IDENTITY

Building on the new logo and color palette, the brand identity was extended across stationery, business cards, and inventory hang tags to create a cohesive, professional system.

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ambiance

WEB DESIGN

The newly branded color palette elevated this clean, intuitive website. Playful, approachable language highlighted the team and their award-winning work, while the star of the show was the professional photography of their staged homes.

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ambiance

WEB DEVELOPMENT

The new site showcases a portfolio of staged homes and includes an event reservation system for warehouse sales and VIP events, initially implemented to manage attendance during the pandemic. Built on a commercial WordPress theme, it was fully responsive and customized with HTML and CSS to refine layout and functionality while balancing budget and flexibility.

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amazon

roles: Art Director, Designer
  • ART DIRECTION
  • GRAPHIC DESIGN
  • GRAPHIC PRODUCTION

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amazon

ART DIRECTION

As Art Director for Amazon Gift Cards, I led the design, production, and deployment of multiple gift card formats across six international markets. Concepts were developed with teammates and freelance illustrators into on-brand designs, then adapted and coded for email, mail, print & fold formats, and cross-site/offsite marketing.

artwork provided by Endless.com
illustration by Rachel Riordan
illustration by Sean Michael
illustration by Rachel Riordan
 
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amazon

BEFORE & AFTER

Given the opportunity to redesign the generic gift card suite, I simplified the look using the “a/smile” logo, rarely used at the time but now widely recognized. The flat certificate-style print format became a clean print & fold layout, the dated email template was modernized in black and white, and the striped plastic card was replaced with an eye-catching black version.

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amazon

DESIGN & PRODUCTION

Endless.com was Amazon's former high-end fashion site for shoes and handbags. where I created product imagery using photo post-production and typography for the website, emails, and print mailers, and applied HTML and CSS to design and code multiple weekly marketing emails.

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valley

role: Freelance Designer
  • BRAND DEVELOPMENTDEV.
  • BRAND IDENTITY
  • ILLUSTRATION
  • WEB DESIGN
  • WEB DEVELOPMENTDEV.
  • PRINT MARKETING

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valley

BRANDING & IDENTITY

Valley Medical & Wellness was a new clinic specializing in pain management and addiction medicine, and our goal was toTo inspire patients facing a long recovery, we chose bright. Bright colors and custom illustrations were chosen, as stock photography wouldn’t convey the right tone. Cheerful characters enjoying everyday activities projected motivational messaging, and the logo's simple sunrise symbolized hope and renewal.

The resulting visual identity provided a consistent foundation, supporting the client’s growth from one location to four clinics.

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valley

WEB DEVELOPMENT

I co-developed a responsive Joomla site using a custom template, then provided updates and site management from 2014 through 2020. Key features included a newsfeed, chat interface, and multiple slideshows that rotated seasonally.

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valley

WEB DESIGN

I designed a warm, inviting website with original icons and illustrations to engage and inspire patients managing pain and addiction. Seasonal slideshows showcased joyful characters in everyday activities, reinforcing positive messaging throughout the site.

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valley

BUSINESS CARDS

Bright and memorable business card suite, including individual team member cards, generic office cards, and reverse-colored appointment cards, designed to distinguish functions while maintaining brand consistency.

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valley

FLYERS

Marketing flyers featuring custom branded illustrations to promote seasonal specials and events. Produced for both print and online to maintain a consistent brand presence.

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valley

TRIFOLD BROCHURE

Promotional brochure highlighting services, conditions treated, and an overview of the clinic. Brand-specific illustrations and graphics were used to visually communicate the medical approach and methodologies.

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marin

role: Freelance Designer
  • BRAND DEVELOPMENT
  • BRAND IDENTITY
  • WEB DESIGN
  • PRINT MARKETING

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marin

BRAND DEVELOPMENT

Marin Plastic Surgery was a new partnership between two established surgeons in the northern Bay Area. The scenic surroundings inspired a natural color palette and coastal imagery, while the logo evolved from the curves of the hills and shoreline. Messaging was warm, welcoming, and always professional.

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marin

BRAND IDENTITY

With the logo and color palette finalized, the brand identity was applied across a refined stationery system. Business cards, appointment cards, and letterhead were letterpress printed with matching envelopes to create a cohesive and tactile expression of the brand.

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marin

WEB DESIGN

A simple landing page announcing the new practice, created to establish an early online presence ahead of the clinic’s opening.

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marin

TRIFOLD BROCHURE

A promotional brochure providing an overview of services and an introduction to the practice and its surgeons. Welcoming, approachable messaging was used to help reduce intimidation for first-time patients.

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smooth system

role: Freelance Designer
  • BRAND IDENTITY
  • WEB DESIGN:
    B2C & B2B
  • PRINT MARKETING:
    B2C & B2B

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smooth system

BRAND IDENTITY

The Smooth System hair removal brand was designed to help clients feel confident and empowered in their own skin. Strong, sexy imagery representing new target demographics was combined with rich silver and gold tones and bold, succinct messaging to create a striking and modern identity.

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smooth system

WEB DESIGN: B2C

The Smooth System website was structured to serve two audiences: direct consumers and business providers. The consumer-facing home page introduced the brand and explained product benefits and functionality, supported by a national directory to help customers locate treatment providers.

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smooth system

WEB DESIGN: B2B

The B2B section of the site maintained consistent branding while addressing the needs of potential partners. It described key benefits such as reaching new clients and increasing revenue, and outlined available services, including training, marketing support, and onboarding.

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smooth system

PRINT MARKETING: B2C & B2B

Promotional brochures were created for both audiences. The standard B2C trifold highlights the product’s unique benefits and functionality, with before-and-after photos. The square B2B trifold emphasizes the value for business partners, including target demographics and revenue potential.

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invites

role: Designer
  • TYPOGRAPHY
  • GRAPHIC DESIGN
  • PRINT DESIGN

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invites

WEDDING INVITATION SUITEGRAPHIC DESIGN

A smaller, more personal project, this custom wedding invitation suite blends formal elegance with playful detail. Decorative script and ornamental flourishes nod to the 19th-century Victorian venue, while mixed typography and a bright orange stripe add a sense of whimsy. The suite was letterpress printed and includes response postcards, handmade envelope liners, and tented table place cards.

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invites

WEDDING INVITATION SUITEPRINT DESIGN

A smaller, more personal project, this custom wedding invitation suite blends formal elegance with playful detail. Decorative script and ornamental flourishes nod to the 19th-century Victorian venue, while mixed typography and a bright orange stripe add a sense of whimsy. The suite was letterpress printed and includes response postcards, handmade envelope liners, and tented table place cards.

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invites

WEDDING INVITATION SUITETYPOGRAPHY

A smaller, more personal project, this custom wedding invitation suite blends formal elegance with playful detail. Decorative script and ornamental flourishes nod to the 19th-century Victorian venue, while mixed typography and a bright orange stripe add a sense of whimsy. The suite was letterpress printed and includes response postcards, handmade envelope liners, and tented table place cards.